Charter pricing open: $497 for the first 100 founders. →
The Flagship Masterclass

The Million-Dollar Partnership Playbook

The exact 12-module operating system I use, still use today, to build pipeline, run deals, and close partnerships that compound over years instead of expiring at the end of a quarter.

Charter price $497 for the first 100 · Lifetime access · 14-day guarantee · Full toolkit included
The promise

Walk into every room as the partner, not the vendor.

By the end of this masterclass you'll have a partner's posture, a positioning no competitor can copy, and a repeatable system for turning one signature into a decade-long relationship. Not theory. The thing you can hear yourself doing tomorrow.

Fit check

Who it's for, and who it's not.

This is for you if…

  • You're in BD, partnerships, sponsorship, or agency sales and you're tired of being treated like a vendor.
  • You can close, but you want deals that compound.
  • You sell into brands, teams, or enterprises.

It's not for you if…

  • You want a magic cold-email template and nothing else.
  • You're not willing to do the exercises between modules.
  • You're looking for "growth hacks," not a posture shift.
The curriculum

What's inside: 12 modules, plus a new AI bonus.

01
Why Partnerships Beat Sales
The posture shift that changes everything.
02
Your Unfair Advantage Map
Positioning no competitor can copy.
03
Point the Advantage
Find your highest-leverage buyer.
04
First Contact
Outreach that opens with their world.
05
The Diagnostic Call
The 5 questions that win the room.
06
The Partner Proposal
A proposal that mirrors their win.
07
Negotiating Alignment
Trade, never cave. Never sell on price.
08
Closing Without Closing
Confirm the decision, don't force it.
09
The Renewal Engine
Win the renewal in week one.
10
One Deal Into Three
Expansions, referrals, and proof.
11
Building Your Pipeline System
A machine that runs when you're busy.
12
The Partner Operating System
The whole playbook, for your career.
13
Bonus · Selling With AI NEW
Use AI to amplify partner posture across the whole motion.

Each module: a 10 to 14 minute direct-to-camera lesson plus a doable between-module exercise. Retention by design.

Want the full AI workflow behind all of it?
Module 13 is the trailer. The complete operator system is The AI Partnership Engine, a standalone course.
See the AI Engine
The toolkit

Every framework, ready to run.

The R.E.A.L. Cold Email Pack

10 templates that open conversations with people who ignore everyone else.

The Discovery Script Card

The 5-question call structure that flips you into partner posture.

The Partner Proposal Framework

Turn an aligned outcome into a proposal that doesn't get ghosted.

The Deal Story (S.A.L.E.) Template

Tell the story that makes buyers see themselves winning.

The offer

Everything you get.

12-module masterclass (lifetime access)$1,500
The full toolkit (templates + frameworks)$500
The R.E.A.L. Cold Email Pack (bonus)$49
Total value$2,000+
Your price today$997
$997 or 3 × $359
Charter price: $497 for the first 100 founders.
Enroll now: $497 charter
Lifetime access · 14-day guarantee · Filming now, charter modules drop on a rolling basis
Optional add-on

Go deeper on AI with the Engine.

Your masterclass already includes the AI bonus module. If you want the full operator system, how to run the entire deal process with AI, add The AI Partnership Engine: the Operator Workbook, the Prompt Pack, and every video lesson as it drops.

See the AI Partnership Engine →
Questions

FAQ

How is this different from sales training?

Sales training teaches you to win the quarter. This teaches you to own the relationship: partner posture, not vendor tactics.

I'm not in sports/entertainment, does it apply?

The deals are from that world; the playbook is industry-agnostic. It works anywhere there's a buyer with a budget.

How long does it take?

Self-paced. Most finish in 3 to 4 weeks doing the exercises. Lifetime access means there's no clock.

Can I work with you directly?

Yes. Beyond the masterclass I offer 1-on-1 Deal Strategy: hands-on help on your live deals. See the coaching page.

What if it's not for me?

The 14-day guarantee. Run one play; if nothing shifts, full refund.

You're one posture change away. Enroll →